Agent readiness
Test how agents experience your website.
From the AI answer to your next action.
Research the questions buyers ask. Track your brand in the answers. Investigate what changed and give your team the evidence to act.
Why did our visibility change this week?
Let’s look at the evidence.
Review the answers that changed and the sources behind them.
3 sources to reviewA gap in your comparison content
Your brand appears less often in questions about choosing a supplier.
Review source evidenceOne workflow, from research to review.
Keep the question, the answer, and the next task connected. Choose a step to explore the process.
Research the questions buyers ask. Build a prompt portfolio around your category, market, and competitors.
01 / 04Start with your domain
atlas.exampleDiscover prompts
What are your buyers asking?
Research starts with the questions around your brand.
Best project tools for small teams?
What does Atlas cost?
Which tools work for agencies?
Atlas vs other project tools?
Understand your
AI search presence.
Research the questions buyers ask, see where your brand appears, and follow the evidence behind each answer.
Visibility analytics
See where your brand appears in AI answers.
Brand visibility
Share of tracked answers40.0%
↗ 8.2 pts1 Aug30 Aug
Last 30 daysAll platforms
Prompt research
Build a portfolio of questions worth tracking.
Citation analytics
Inspect the pages and sources behind each answer.
Sources in the answer
“Which platform is right for a growing team?”
Answer sources3 citationsYour product comparisonyourbrand.example/compare
An independent buyer’s guideguide.example/best-platforms
A category overviewreview.example/category
Competitor analytics
See who gets recommended alongside you.
Improve and prove
your impact.
Turn findings into focused work. Follow crawler activity and visits, measure progress, and share the results.
Heading Agent
Investigate a change, compare competitors, and turn a finding into work your team can review.
Why did our visibility change this week?
Let’s look at the evidence.
Review the answers that changed and the sources behind them.
3 sources to reviewA gap in your comparison content
Your brand appears less often in questions about choosing a supplier.
Review source evidenceObjectives and tasks
Keep your next actions tied to a clear objective.
Crawler analytics
Understand which pages AI crawlers visit.
Crawler activity
Agent requests3,406
↗ 12.4%1 Aug30 Aug
Last 30 daysAll platforms
Traffic analytics
Follow AI referrals through to your website.
Reporting
Share the evidence, progress, and work completed.
Reporting
YYour brand · Performance review
A clearer picture.A practical next step.
Visibility40.0%
Tracked prompts50
Tasks completed8
An answer is a starting point.
Follow it back to the sources. Compare the brands it mentions. Then decide which finding deserves your team’s attention.
- Keep the original evidence
Review answer text and citations in context.
- Make the work specific
Connect tasks to the objective they support.
- Review what changes
Return to your tracked portfolio and compare patterns over time.
Sources in the answer
“Which platform is right for a growing team?”
Answer sources3 citationsYour product comparisonyourbrand.example/compare
An independent buyer’s guideguide.example/best-platforms
A category overviewreview.example/category
One connected workflow
The tools behind the next step.
Start with the job you need to do. Keep the research, measurement and work connected as your questions become more specific.
01
Prompt research
Explore Google-based search demand and discover where your brand appears.
Explore feature 02Citation tracking
Inspect the sources behind answers and distinguish citations from mentions.
Explore feature 03Competitor analysis
Compare brand appearances and investigate the gaps in measured answers.
Explore feature 04AI search reporting
Bring findings, evidence and next steps into a clear stakeholder review.
Explore feature 05AI crawler analytics
See which pages crawlers request and how your site responds.
Explore feature 06AI traffic analytics
Review AI-attributed sessions and revenue from your GA4 property.
Explore feature 07Agent readiness
Check the technical evidence behind discovery, access and usable information.
Explore feature 08Heading Agent
Investigate the evidence and develop the next step in one conversation.
Explore feature 09Objectives & tasks
Give your work a business objective, an owner and a way to review progress.
Explore feature 10Brand perception
Understand the sentiment and qualities associated with your brand in AI answers.
Explore featureFrequently asked questions
It’s how often your brand appears when someone asks an AI platform a question. Heading records the answers, the brands mentioned, and the sources cited so you can inspect the evidence behind the numbers.
Choose up to 3 from ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, and Microsoft Copilot for each property. The same platform choice is available on every paid plan. Claude is not currently available for daily tracking.
The agent helps you investigate your tracking data, research sources, and propose objectives, plans, and tasks. You review proposed changes before they are applied.
You don’t need to install anything for answer tracking. Website analytics and crawler data need their own connections if you want to measure referrals, conversions, or crawl activity.
Yes. Each client can have its own property and tracking plan. Agency features add portfolio tools, client access, white-label branding, and reporting.
No. AI platforms decide what appears in their answers. Heading gives you evidence to guide your work and measures how those answers change over time.
Apply with your details and a few short answers about your business. We review applications in batches and email you when your invitation is ready.
Find your next move.
See where your brand stands in AI search. Build a plan with the evidence in front of you.
Apply for access