The SEO tool built for agency teams
Manage multiple clients, automate reporting, and show results your competitors can't.
200+
Agency teams
10x
Faster reporting
45%
Time saved weekly
98%
Client retention
Problems agencies teams face
Too many tools, too little time
Jumping between five different SEO platforms to build one client report wastes hours every week.
Solved by
Unified DashboardClients asking about AI search
Your clients are hearing about ChatGPT and want to know how their brand appears — but you can't tell them.
Solved by
AI Search MonitoringReports that look generic
Sending reports with another company's branding undermines your agency's professional image.
Solved by
White-Label ReportsManaging dozens of properties
Each client is a separate login, separate dashboard, separate nightmare.
Solved by
Multi-Property ManagementReal results from a agencies team
Horizon Digital
Full-service digital agency
The Challenge
Horizon Digital was spending 15+ hours per week building SEO reports across 40 clients using a patchwork of tools. They had no way to answer client questions about AI search visibility.
The Solution
After switching to Heading, Horizon consolidated all client properties into one dashboard with automated white-label reporting. They became the first agency in their market to offer AI visibility reporting.
Results
12 hrs/week
Reporting time saved
8
New clients won
100%
Client retention
35%
Revenue increase
“Being able to show clients exactly when their brand appears in ChatGPT responses has been a complete differentiator. We've won pitches purely on the strength of our AI visibility reporting.”
Sarah Chen
Head of SEO, Horizon Digital
What agencies teams say
“The multi-property dashboard alone saved us from hiring another account manager. Everything is in one place now.”
James Mitchell
Founder, Growth Partners SEO
“White-label reports that actually look professional — finally. Our clients think we built custom software.”
Emma Blackwood
Operations Director, Digital North Agency
“We pitched three new clients last month on AI visibility alone. Heading is our secret weapon.”
David Park
Managing Director, Spark Digital
Why agencies choose Heading
Agency SEO is uniquely challenging. You're not optimising one website — you're managing dozens of client properties across different industries, each with their own goals, stakeholders, and reporting requirements.
The modern agency tech stack problem
Most agencies have assembled a Frankenstein stack of SEO tools over the years: one for rank tracking, another for backlinks, a third for site audits, and nothing at all for AI search. The result? Hours lost switching between platforms, inconsistent data, and reports that take forever to build.
Heading was designed from the ground up for agencies. Every feature — from our multi-property dashboard to our white-label exports — assumes you're managing multiple clients, not just one website.
The AI visibility advantage
Here's what's changing: your clients are starting to hear about AI search. They're using ChatGPT, asking questions about their industry, and wondering why their brand never appears in the responses.
Most agencies can't answer these questions because traditional SEO tools don't track AI visibility. With Heading, you'll be the first agency in your market to offer this reporting — and that's a powerful differentiator in competitive pitches.
Built for scale
Whether you're a boutique agency with 10 clients or an enterprise operation with 100+, Heading scales with you. Role-based access control lets you give clients view-only access to their own data. Automated reports mean you're not spending every Friday afternoon building decks.
The agencies that thrive in the next decade will be the ones that adapt to how search is changing. Heading gives you the tools to lead that change.
Ready to transform your agency?
Join 200+ agency teams using Heading to deliver better results, faster reports, and insights your competitors can't match.