Powerful SEO tools without the complexity
Everything you need to compete online, at a price that makes sense.
300+
SMB customers
£49
Starting price
14 days
Free trial
5 min
Setup time
Problems small business teams face
SEO tools are too expensive
Most SEO platforms start at £100+/month and charge extra for features you actually need.
Solved by
Affordable PricingLearning curve is too steep
You don't have time to become an SEO expert — you need actionable insights now.
Solved by
Guided RecommendationsNot sure where to focus
With limited time and budget, you can't afford to chase the wrong opportunities.
Solved by
Priority ActionsCan't measure what's working
You're making SEO changes but can't tell if they're actually driving results.
Solved by
Progress TrackingReal results from a small business team
Brightside Consulting
Business consultancy (5 employees)
The Challenge
Brightside Consulting knew they needed to improve their search visibility but couldn't justify enterprise SEO tool pricing. Their founder was spending weekends trying to figure out Google Search Console.
The Solution
Heading's Starter plan gave them rank tracking, site audits, and AI visibility monitoring at a price point that made sense. The guided recommendations told them exactly what to fix first.
Results
5 mins
Setup time
42%
Rankings improved
+65%
Organic leads
£49
Monthly cost
“I'm not an SEO expert, but Heading tells me exactly what to do. The priority recommendations alone have been worth 10x what we pay.”
Emma Richards
Founder, Brightside Consulting
What small business teams say
“Finally, an SEO tool that doesn't assume you have a full-time SEO team. Perfect for small businesses.”
Mike Chen
Owner, Chen's Coffee Roasters
“I was spending hours in Google Search Console trying to make sense of the data. Heading just shows me what matters.”
Lisa Thompson
Marketing Manager, Urban Fitness Studio
“The AI visibility feature is amazing — I can see exactly when my business shows up in ChatGPT recommendations.”
Robert Davies
Director, Davies Legal Services
Why small businesses choose Heading
Running a small business means making hard choices about where to invest your limited time and budget. SEO is important — but most SEO tools are built for enterprises with dedicated teams and deep pockets.
Built for business owners, not SEO experts
Heading assumes you have better things to do than become an SEO expert. Instead of drowning you in technical metrics, we surface the insights that actually matter:
- Priority recommendations — Know exactly what to fix first for maximum impact
- Plain-English explanations — No jargon, just clear guidance
- Progress tracking — See your improvements over time in simple charts
Pricing that makes sense
Enterprise SEO tools start at £100-500/month and charge extra for essential features. Heading's Starter plan includes everything small businesses need:
- Rank tracking for your most important keywords
- Site health monitoring with fix recommendations
- AI visibility tracking (a feature most tools don't even offer)
- All for £49/month with no hidden fees
The AI search opportunity
Here's something most small businesses don't know yet: AI search is creating new opportunities to get discovered. When someone asks ChatGPT for recommendations in your industry, are you showing up?
Heading's AI visibility monitoring lets you track this — giving you insights that your larger competitors probably aren't even measuring yet. That's a real competitive advantage.
Get started in minutes, not weeks
No implementation consultants, no onboarding calls, no waiting. Connect your Google Search Console, add your keywords, and start getting insights immediately. Most small businesses are fully set up in under 5 minutes.
Ready to grow your business?
Start your 14-day free trial today. No credit card required, no enterprise contracts — just powerful SEO tools at a fair price.