
Priced by what you measure
Pick how many of your buyers' questions you want watched. Everything else is the same on every plan, including the cheapest one.
Lite
One brand, the questions you already know matter
$40$50
per month, billed annually
- 25 tracked prompts
- Any 3 of 6 models
- Daily refresh
- Unlimited team members
Starter
Most popularLocal businesses and niche brands
$80$100
per month, billed annually
- 50 tracked prompts
- Any 3 of 6 models
- Daily refresh
- Unlimited team members
Growth
Regional businesses and category brands
$200$250
per month, billed annually
- 130 tracked prompts
- Any 3 of 6 models
- Daily refresh
- Unlimited team members
Scale
National and multi-category brands
$400$500
per month, billed annually
- 260 tracked prompts
- Any 3 of 6 models
- Daily refresh
- Unlimited team members
Custom
Enterprise brands and large agencies
Let's talk
As many prompts as you need
Every model, baseline and API
Daily or weekly refresh
Unlimited team members
Everything that's included
On every plan. The only thing a bigger plan buys is more questions watched.
Plan
Features
Lite
$40/mo
Starter
$80/mo
Growth
$200/mo
Scale
$400/mo
Custom
Let's talk
Models
Additional API models
Model allowances
What changes between plans
Visibility and tracking
Intelligence and action
Reporting and data
Team and support
Before you pick a plan
The smallest one that covers the questions you already know your buyers ask. Since prompt count is the only difference, moving up later costs you nothing but the difference, and you keep everything you have measured.
How many questions we watch. That is the only difference. Every feature is on every plan, including the smallest one, so a cheaper plan is never a lesser product.
Every plan draws from the same pool of 6 engines — ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Microsoft Copilot, Gemini — and watches any 3 of them daily. You choose which at onboarding and can change later. Extra engines from the pool are a small monthly addition. Claude, GPT 5 Search, DeepSeek, Qwen and Mistral run on Growth and Scale, billed on what you use, because their answers cost several times a baseline answer.
One question your buyers ask, monitored daily. Heading generates a starting portfolio from your site and category, and you edit it. Prompts you pause stop counting against your limit the moment you pause them.
Up at any time, and it takes effect immediately. Down at the end of the period you have paid for. Your history stays intact either way, so a downgrade never costs you the trend you have already built.
Collection stops and your history stays. Your tracking history is still there to read and to export, so you keep every day you paid to collect. Some of the deeper modules lock until you start again, but nothing is deleted because the payments ended.
No. Put your whole team in. The price is set by what you measure, not by how many people look at it.
Read across on price and prompt count and the plans line up with the category. Where we differ is the entry point, which starts lower than anyone else serves, and the fact that nothing is held back on it.
Find out what AI says about you
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